Sunday, 10 July 2011

Crank up Your Creativity!

In the wide realm of desirable attributes, creativity has to rank right up there with toned abs, flawless skin, and Ivy League smarts. Who wouldn't want the kind of mind that can conjure up cool things? But to a lot of people, this trait seems elusive. "We are losing our creative personalities," says Kyung Hee Kim, Ph.D., an associate professor of educational psychology at the College of William & Mary. Kim adds that research shows creativity has been steadily on the decline over the past 20 years in the United States.

One culprit? All the one-on- one time we're spending with our tech toys. Now that we're filling practically every millisecond with e-mail and text chitchat, we're not giving our brains enough downtime—and that's when new ideas tend to strike. Rex Jung, Ph.D., a neuropsychologist at the University of New Mexico, also blames the drought on Americans' increasing self-consciousness. We're less likely to swing for the fences when we're afraid of falling on our faces, he says, "and the ability to persevere in the face of criticism is important to the creative process."

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Source: http://www.womenshealthmag.com/life/creative-thinking

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